The Lost Bread

SKU Unique Interactive Desserts
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Product Details

Country of Origin: Philippines

Brand Manager: Troy Franklin

The Lost Bread focuses on crafting an experience for our customers through our innovative desserts, attractive store ambiance, and excellent customer service.


Unique Business Proposition

  • Leader in dessert development and innovation
  • Unique, interactive, instagrammable products
  • Strong and continuously growing social media presence
  • Profitable and high margins
  • Continuous product development

About The Lost Bread

The Lost Bread is derived from the french word “pain perdu” or french toast. The Filipino brand started with a small 20 sqm store back in 2015 and went viral online through its artisan french toasts and over-the-top milkshakes.

Now, The Lost Bread is a dessert concept specializing in soft-serve ice cream, milkshakes, and french toast cubes. It ventured into franchising in July 2017 and within a year has grown to over 15 branches. The brand has introduced dessert innovations throughout the years such as the Overshakes, Smoking Sub-Zero Soft-Serve, Sorbe Toasts (french toast cubes ala mode), and the Craft-Your-Own Soft-Serve Bar. Our customers usually ask, “how do I eat this?” We say, “however you like!”

Training & Field Support
Providing an overall operations training course: product making, inventory and purchasing, food handling and customer service.

Marketing Support
Push brand awareness through traditional and new media marketing for maximum impact.

Opening Assistance
Before and on your opening day, we will provide publicity, promos, and on-site assistance.

Product Supply
Provide proprietory ingredients that are solely sourced by the company to uphold authenticity and quality of products.

Continuous Product Development
Innovate fun, unique and exciting dessert creations to maintain a strong line of products our customers will love and enjoy.

Investor Profile

  • Experience in franchising
  • Has experience or currently involved in the food & beverage industry
  • Sufficient capital for multiple stores or a master franchise package

Available Locations

  • Hong Kong
  • Malaysia
  • China
  • Thailand
  • Singapore
  • Dubai
  • Canada
  • Australia
  • MENA
  • South East Asia
  • Worldwide
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