“The opening of our first international locations in Australia and France is a testament to the strength of our brand. In a historically fragmented industry with little consistency, Graze Craze is the first to have successfully scaled the art of charcuterie into a proven concept,” said Cory Hibbard, President of Graze Craze.
In October, Graze Craze established its flagship operation in Australia as a corporate-owned location in Sydney.
Graze Craze also celebrated the grand opening of its first location in France, nestled in the quaint town of Ollioules within the vibrant city of Toulon. The opening marked the brand’s entry into the French Riviera. Master Franchisees Alexander Springer and Méline Enguent are owners and operators of the Toulon location and will be spearheading the brand’s development throughout the country. Springer and Enguent are both restaurant entrepreneurs and seasoned industry professionals with more than 15 years of combined experience.
Graze Craze expanded its menu to include a new signature board: the Brunch Board – a gourmet and innovative twist on a morning routine. Packed with breakfast meats, fresh fruits, eggs, and pastries, Graze Craze’s Brunch Board is the perfect bagel-and-donut brunch alternative. Additionally, Graze Craze has enhanced its limited-time offer program, featuring seasonal boards such as its Springtime Spread and Game Day boards. The brand also recently debuted its 2023 Holiday Board, making a perfect gift or centerpiece this holiday season.
Source: Franchising.com
