07.11.2024

Little Caesars to debut Canadian unit in Mississauga, Ontario

Little Caesars will open an express store in Mississauga, Ontario, Canada on Nov. 8. The location is inside the Wayport Convenience store located in the Mobil fuel station, according to a press release.

The first 100 people in line at the grand opening receive a free pizza, and the first 300 people receive a coupon for a $5 Cheese Pizza as well as a fuel coupon. The celebration will take place from 11 a.m. to 2 p.m. and will include a ribbon cutting ceremony.

The location is owned by BG Fuels, a fuel and convenience retailer in Canada that operates nearly 250 locations nationwide. This is BG Fuels’ first Little Caesars.

“The synergies between our companies have been clear from the beginning and one of the main reasons we knew this partnership was a natural fit,” Thea Bourne, partner marketing manager at BG Fuels, said in the press release. “Many people that come into the gas station are looking for a quick bite that’ll satisfy their cravings — or those of their families — while running errands. With Little Caesars commitment to providing big flavor in every bite and using only high-quality ingredients, our customers will be just as excited about our partnership with the brand as we are.”

Kevin Winters, franchise development manager at Little Caesars, said there’s been high demand for the brand across a variety of markets and venues.

“With BG Fuels’ industry leadership and commitment to delivering an unmatched guest experience, we are confident this partnership is the start to many great things to come in the future,” Winters said.

Little Caesars was founded as a single family-owned restaurant in 1959 and is headquartered in Detroit, Michigan. The brand has restaurants in each of the 50 U.S. states and 28 countries and territories. It will open a store in Cambodia on Nov. 10.

Source: Pizza Market Place 

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