Who does not like to have the best of both worlds when it comes to food. Imagine you could order either a steak or ramen from the same restaurant, now that’s how you tickle two tummies with one menu. The delightful combination of Teriyaki Boy & Sizzlin’ Steak will leave all kinds of food lovers satisfied but coming back for more.
2 complementing brands merged into 1 space. Sizzlin’ Steak serves complete combo meals on hot plates, such as steak, salmon, pasta with rice. Teriyaki Boy offers affordable yet quality Japanese food such as Teriyaki chicken, Gyoza and Ramen. They share the same kitchen to serve 2 different and complementing menu offerings in 1 store to cater to needs of different customers.
Sizzlin’ Steak & Teriyaki Boy was founded in Philippines in 2001 and commenced date of franchising in 2006. It currently has 14 units and is looking to grow its footprint across the world.
Teriyaki Boy sits in the category between quick service and high-end Japanese restaurants by offering Japanese favorites at a reasonable price. The brand offers classic Japanese food such as Teriyaki Chicken, Gyoza and Ramen, but continues to create exciting new dishes while maintaining high levels of quality ingredients and cooking procedures.
Sizzlin’ Steak is a homegrown brand established in 2007 that started as a Japanese steak restaurant offering a modern way of eating popular beef dishes. Sizzlin’ Steak is known to provide the experience of hot, fast and value for money sizzlin’ meals with a flare for international flavors.
In 2017, the 2 brands merged into 1 combi concept as their menu could cater to the different needs of different groups of customers in every occasion. It was successful and the combi concept opened its first international store in Dubai. Now there are 4 successful combi stores and 1 Sizzlin’ Steak Express operating in UAE.
Source: TheFranchiseTalk
