19.03.2025

Dickey’s opens full-service location in Philippines

Dickey’s Barbecue Pit has landed in Manila, Philippines, opening its first location inside Parqal Mall near City of Dreams. The two-story restaurant seats 90 guests, features a full bar and offers table service. 

“We’re thrilled to bring Legit. Texas. Barbecue to the Philippines, a country known for its bold flavors and warm hospitality,” Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants Inc., said in a company press release. “This is more than barbecue; it’s about sharing Texas culture and creating a gathering place for families and friends.” 

Staying true to its roots, the menu features Dickey’s slow-smoked brisket, ribs, and sausage while embracing local tastes with pork dishes, rice and regional appetizers. 

“The Filipino guest deserves authentic Texas barbecue, and here, pork is king,” said Max Lee, vice chairman and executive chef of G2G All Spice Eatery Group Inc., which is behind the opening. We’ve built a menu featuring pork, pork belly, and, of course, brisket. The response has been phenomenal.” 

From a small family business in Dallas to a global barbecue leader, the chain’s success is rooted in quality and community, said Roland Dickey Jr., CEO of Dickey’s Capital Group. 

“Bringing Dickey’s to the Philippines reflects the universal love for great barbecue, he said in the release. “Max Lee’s leadership has been pivotal in making this a reality.” 

The Manila opening is part of Dickey’s larger push into Southeast Asia, following launches in Singapore, Japan and Pakistan. 
 
Dickey’s has over 866 restaurants. 

Source: Fast Casual 

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