The brand is set to open outlets in major cities this year.
Loob Holding Sdn Bhd has signed a master franchise deal with Indian Quick Service Restaurant operator Devyani International Limited (DIL) to introduce Tealive into India.
“Our partner knows the local market well, and we’re planning a significant presence in India, beginning with outlets in the major cities this year,” said Bryan Loo, CEO and founder of Loob Holding.
DIL is India’s largest franchisee for Yum! Brands, which operates KFC and Pizza Hut outlets, and the exclusive franchisee for Costa Coffee cafes in the country.
In addition, DIL has its homegrown brands, including Vaango, a popular South Indian vegetarian food destination, and The Food Street, a food court concept featuring multiple cuisines under one roof.
DIL operates more than 2,000 stores across brands in India, Thailand, Nigeria, and Nepal.
Tealive has over 950 outlets in Southeast Asia, Mauritius, Canada, and most recently the Middle East.
Source: QSR Media Asia
